Enterprise mobile startup DoubleDutch has raised $1.2 million in funding, led by Lightbank, with Charles River Ventures, Launch Capital, Accelerator Ventures, Venture51, Zig Capital, and angels participating in the round.
DoubleDutch allows companies to essentially build their own Foursquare, enabling the development of mobile, location aware apps that connect employees, customers, and communities. It’s kind of like the Ning of geolocation apps.
The startup’s platform can create apps with location-based networking, social interactions, employee mapping and more. And apps can be customized with logos, content, splash screens and more and supports development on iOS, Android, and BlackBerry platforms. The startup’s customers include Cisco, HP, Adobe, Gannett, and TED.
For example, DoubleDutch’s mobile conference collaboration platform allows companies to build apps around conferences and trade shows, which combines location functionality with basic event information like scheduling, content, and more. Or the startup can help create an app for a company’s mobile and remote workers to correspond about job activity.